There are some studies that show that companies publish more blog posts and more content generally generate more sales than those that does not comply with;
I suppose if you start from scratch, adding any content has the potential to improve the ability of a company that people want to buy. Because content creation is one of the biggest obstacles for companies to realize the gains with content marketing, it is no surprise that advice on how it has articles, blog posts, info graphics, to produce white papers and Visual marketing so popular.
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Source: Top rank
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If you are a business owner then you should be dynamically involved. If not, then your SEO task should be pertains to by the trading department.
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